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We help organizations strategize and create growth plans that encompass the necessary changes to stay relevant in today’s economy: nurturing an adaptable, flexible workforce; commitment to lifelong learning; leading from purpose.
Amanda Shevette
Amanda is an entrepreneur, corporate leader, and small-town girl at heart, passionate about helping people, businesses, and communities thrive through purposeful leadership. In 2010, she founded Leading Purpose to partner with business owners and leaders through coaching, consulting, training, workshops, and business advisory services.
After a decade of solo practice, she expanded Leading Purpose in 2021, hiring its first employee. Today, the company has grown into a network of coaches and consultants across the US and Canada. Coming in the second half of 2026, Leading Purpose will be adding personal retreats for female leaders.
Amanda's goals and vision for Leading Purpose are grounded in her own life purpose: "to live life transparently, serving as an invitation to greater authenticity and connection with self and others." This calling informs every role she holds and every season of her work and life, including her most cherished roles: wife to Greg, mom to Caroline, Luke & Macie, and pet-owner to three precious fur babies.
Arij said
Arij Saïd is a General Manager with a background in software engineering, digital marketing, and entrepreneurship, which led her into operational leadership grounded in strategic thinking, structure, systems, and client experience excellence.
She joined Leading Purpose to oversee day-to-day operations and ensure the consistent delivery of a high-quality client experience. She brings clarity and structure to the organization, helping the team stay aligned and focused on creating meaningful transformation and strong outcomes for our clients.
OUR team
Jennifer Rojas
Jennifer brings cross-industry experience across SaaS and finance, working closely with growing companies from early-stage startups to established, high-growth businesses.
Her strength lies in coaching teams and leaders through growth, helping them align around clear goals, strengthen how they work together, and navigate the operational and people challenges that come with scaling.
She has worked alongside talent across software development, sales, marketing, customer success, and client services, supporting both the strategy and the day-to-day execution behind it. more...
BEVERLY ROSEN
As a Life + Leadership Coach Beverly helps professionals and leaders who struggle with managing stress, finding balance, and who are sometimes struggling to get through the day due to the overwhelm life can bring. Through trauma-informed, mindful, and somatic coaching, Beverly coaches individuals to make the changes needed to achieve their goals and create their dream career and life.
Her clients report reduced stress levels and overcome unhelpful, limiting, and even harmful patterns through coaching. more...
MARIANNA CRESPI
Marianna sees coaching as a space for change, possibility, and meaningful movement forward.
In her work, she helps clients connect with a stronger sense of purpose, build the courage to be honest with themselves, and create alignment with their core values so they can experience a more grounded sense of wellbeing in both life and work.
Through coaching, she supports clients in gaining focus, making decisions, and creating real, sustainable change. more...
MICHELE JOHNSON
As a coach and leadership strategist, Michele focuses on helping high-performing leaders and teams manage stress more effectively and build the emotional and mental capacity needed to thrive in complex environments.
Her work sits at the intersection of coaching, healthcare, and leadership development, where she supports individuals in strengthening self-awareness, improving conflict resolution, and deepening emotional intelligence to create more authentic connection and resilience. more...
LOURDES PENA VALERIO
Lourdes brings over 25 years of experience in human management, working as an executive, manager, university lecturer, researcher, trainer, and coach.
Her work is centered on the strategic role of people within organizations, supporting leaders and teams through change, growth, and transformation. She has led and contributed to projects, programs, and initiatives across both public and private sectors, helping organizations strengthen how they operate through their
people. more...
Golder Goldenstein
Golder takes a holistic, person-first approach to coaching, with a direct and conversational style.
A strong drive for learning, growth, challenge, and exploration has shaped his diverse career path. He has worked as a classically trained chef, wilderness EMT, river guide, teacher, manager, team builder, small business owner, and coach. This range of experience allows him to connect authentically with people across different industries, roles, and walks of life. more...
Stacey Bevill
Stacey is an executive coach, leadership consultant, and organizational development professional. She supports individuals and organizations in developing clarity, resilience, and stronger decision-making so they can lead with greater impact, navigate complexity more effectively, and create sustainable, people-centered performance at every level of the business.
Her work focuses on strengthening leadership capability, improving team dynamics, and building healthier, more effective organizations through coaching, assessment, and applied behavioral science. more...
Steve Wright
Steve loves the name “Venturous” for coaching because he believe the most meaningful experiences in life come from those bold, brave moments when people step out, take risks, and move toward what matters to them.
In his work, he support individuals in developing that kind of courage, helping them clarify their values, define their goals, and turn intention into action. he spends his days working with people as they strengthen confidence, direction, and follow-through in both their personal and professional lives. more...
Joanne Wright
As a professional coach, Joanne spends her days connecting, often by phone, with some of the most thoughtful and fascinating people she gets to work with.
She was born in Reading, Pennsylvania, and grew up influenced by her father, an inventor, which shaped her natural curiosity and love for helping people think in new and creative ways.
She's drawn to individuals who sense there is more available to them, in their careers, relationships, and overall life. more...